There is no better way to lead than by example. SWIFT has shown the financial community in Asia that it is serious when it comes to transformation having undergone an extensive transformation itself.
In January 2005 the firm decided that it was time to combine the banking and securities divisions under one roof. This would not only make internal reporting lines easier but would also help the business.
The reorganization reflects in many ways the trends going on in the industry, where the old divisions between banking and securities are becoming more blurred. Investment managers and broker dealers are now focusing on areas such as treasury much...
